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The Challenger Sale: Taking Control of the Customer Conversation. Matthew Dixon and Brent Adamson

(Paperback Edition)
by Matthew Dixon
Rs. 559.00
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Based on an exhaustive study of thousands of sales reps across multiple industries and geographies, 'The Challenger Sale' argues that classic relationship building is a losing approach, especially when it comes to selling complex, large-scale business-to-business solutions.


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More Information:
Publisher: Portfolio Penguin
Language: English
Binding: Paperback
Pages: 240
ISBN: 9780670922857

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